Tuesday, January 17, 2006

16 Ways to Grow E-Business

According to Carroll, J. & Broadhead, R. (n.d.), there are "16 Proven Ways to Grow Your E-Business":
  1. Know your audience
  2. Your brand name
  3. Offline marketing
  4. Online retail store
  5. Gift certificates
  6. Cross-selling
  7. Product referral services
  8. Affiliate programs
  9. Permission marketing
  10. Search engines and Web directories
  11. Search engine optimization
  12. Online shopping directories
  13. Online advertising and sponsorships
  14. Keyword-based advertising
  15. Links from other Web sites
  16. Monitor activity on your Web site
Actually, there are more. Check out my "Rapid eMarketing" course -- coming up in mid March. More details soon.

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